May 2025

Publicity Partner Toolkit

Celebrate Asian American & Pacific Islander Heritage Month with us! We invite everyone to join our awareness campaign and help highlight the contributions and culture of our community.

Access our toolkit to find resources for sharing across your communication channels, including social media, websites, e-blasts, TV, and print. Whether you’re part of a community group, business, government, or media organization, your involvement can make a difference.

Event Name: Asian American & Pacific Islander Heritage Month

Hashtags: #AAPIHeritageMonth, #AAPI, #APAHM, #SanFrancisco

Let’s come together to honor and amplify AAPI voices this month!

Step 1: Download

Please download the graphic of your choice to go along with your message.

Promote the Month

Use for social media posts

Download

Promote the Month

Use for social media posts

Download

Promote the Month

Use for social media posts

Download

Poster

Use for general promotion

Download

TV Screen

Use for TV screens or slides

Download

Stories

Use for social media posts

Download

May 1: APA Heritage Awards & Gala Reception

Invite your friends to our signature event to kick off San Francisco’s celebration of Asian American & Pacific Islander Heritage Month. RSVP is required at apasf.org

Download

2024 Photos

When using the photos, please be sure to credit Photographer Mark Shigenaga
(example: photo by Mark Shigenaga)

Step 2: Share

Please use one of the following message to share with your followers, email list, or friends.

Sample Message #1

✨ May is Asian American & Pacific Islander Heritage Month! From live performances and tasty food experiences to interesting films and books, get your Celebration Guide at apasf.org

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#AAPIHeritageMonth
#AAPI
#APAHM
#SanFrancisco

Sample Message #2

Celebrate Asian American & Pacific Islander Heritage Month across San Francisco with performances, food, films & more.

· 100+ events across SF libraries, cinemas, museums, parks & more

· May 1–31, 2025

· Get your AAPI Events Guide at apasf.org

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#AAPIHeritageMonth
#AAPI
#APAHM
#SanFrancisco

Sample Message #3

Lights, camera, action! The celebration guide is your ticket to Asian American & Pacific Islander Heritage Month activities in SF. Discover films, events, and more as the community celebrates its culture on apasf.org

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#AAPIHeritageMonth
#AAPI
#APAHM
#SanFrancisco

Step 3: Engage

Please be sure to tag us on social media so we can see your post. Post variations of the message and graphics on your social media channels as frequently as you’d like.

@apaheritagesf

@apasf

Questions?

Contact Co-Chair Grace Horikiri grace@apasf.org

Other Resources for Partners

AAPI Heritage Month Logo

Publicity Partners are welcome to use the Asian American & Pacific Islander Heritage Month logo in promoting San Francisco’s events and celebrations.

Full Color Logo

The Full Color Logo is the primary representation of the APA Heritage Foundation brand. This is the preferred logo option and should be used whenever possible. It is approved for use on light or white backgrounds.

Web Use (.png) Print Use (.svg)

Other Versions of the Logo

While the full color logo is preferred, certain applications may require an alternate version due to limitations in media reproduction. The following versions are available for those situations.